BEATING WRITERS BLOCK
“writing happens before the keyboard. the page is just for dumping.”
The Lesson
Never sit in front of a blank page. That's where writer's block lives. Do your writing in the shower, while driving, while falling asleep. When you sit down, you're just dumping what you already wrote in your head. If stuck, put down bullet points in any order, simple declarative sentences. The difference between writing poorly and writing well is small; it's just editing. Write to one specific person you know. It makes the first sentence easier. Pick topics from a big field so you have choices. Use fodder (news, reader emails). Have established characters. Your audience probably can't tell good from bad anyway, so if you can't write something good, write something bad.
Real-World Example
A founder needs to write a product announcement but stares at a blank doc. Better approach: Before sitting down, they think through the key points during their commute. They sit down and dump bullet points: 'new feature solves X, customers asked for Y, launches Tuesday.' They imagine explaining it to their co-founder specifically. They write a rough draft without worrying about quality. The editing, making it good, takes 20 minutes. The 'writing' was already done in their head.
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